Recycle Your Clothes With H & M’s I:Collect Initiative. Will You?

Because H & M likes pioneering pretty much in fashion’s every commercial field and also because it’s that time of the year when ‘giving’ is l’ordre du jour, I thought I’d ask you if you’re joining the I:Collect H&M global initiative. It’s about taking your old or unworn clothes to a H&M store and receive a voucher for every bag (around $8). Play the video below and see if it reaches out to you… {brandchannel}