After H & M, Marimekko is called for another collection. This time only, in Beauty Industry.
Avon has made an announcement that it’s preparing a collaboration with the Finnish textile designer. The details are unknown so I just let my imagination fly and chose one of the textile prints available on the Marimekko site for this Spring, put it together with the Avon Cosmetics logo and then sat and think about how would a Marimekko Avon Collection look like.
And now I’m asking you – usually you’re using the cosmetics at home (most of the women are putting on their make up and beauty care products in the bathroom). What difference does it make if the beauty case for your eye shadow is pink, black or purple? (randomly chosen) Or if the body lotion comes in yellow, green or blue bottles if it’s effective? Maybe I’m just being picky, or maybe Avon just planned this collaboration on the accessories side and I’m expanding it to makeup and beauty products in my imagination. But what do you say, after all? Is the packaging more important for you than the actual product?
(via wwd, pictures marimekko and avon)