The Selby Asos Holiday 2010 Ad Campaign

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Black Friday oblige! What have you got your eyes on for the Holidays? I was perusing the fashoutlets and came across few maxi dresses (you know, like, totally my favorite clothing items eveeer-aah) I liked. And then it hit me – I saw this great ad campaign for Asos (yes, incidentally, the very site where I was admiring those maxi dresses). And there I go, sharing the wonderful Selby campaign for Asos.

It’s magically photographed in models homes, actual model homes, surrounded by their everyday objects. It’s a great campaign, in my perspective, because it humanizes the models and the clothes, making both more accessible and more tangible. It’s a fashion credibility campaign, royally orchestrated by The Selby and Asos. Doesn’t it look great? (The Selby via)

Asos The Selby Holiday 2010 campaign

Asos The Selby Holiday 2010 ad campaign

Asos The Selby Holiday 2010 advertising campaign

Asos The Selby Holiday 2010 ad

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