Prada Spring Summer 2009 Ad Campaign

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I’m not sure what to believe! I first thought it was a strange poster. Now I’m beginning to think about it in terms of making of.

We all remember Linda Evangelista was the face for the last Prada campaign. And it’s the same Linda who once said she won’t be getting out of bed for less than $10k. I know that was back in the days (sigh!) but today’s economy made Prada give up glamorous Linda and take seven young models (you couldn’t tell them apart even if I would give the names), all dressed almost identically in one of those unhappy line-ups when pushing the first one is all it takes! Now would that be inspired by the infamous Prada SS 09 catwalk where everybody (and their dog) fell out of the statuesque shoes? Of course, if we’re to believe the official statements, this campaign was inspired by ancient stone bas-reliefs where everybody dance.. Uh.. what? (photo via tfs)

Prada Spring Summer 2009 ad campaign


#1 Adriana on 12.27.08 at 3:53 pm

It seems that Anna Jagodzinska is missing in this shoot. “It’s all about “new classicism with a rebel edge”?
That’s what I’ve read on another blog it’s not my own knowledge lol! I wouldn’t regonise Anna Jagodzinska at all and Ymre Stiekema either. She seems to be one of the “classicism rebels with a edge” too.

My favorite fashion editor in my country reported that last weekend in New York the Prada shop was silent. Empty. She was alone there for the first time ever but the shop assistents said all was doing fine after the editor asked if it was business as usual. She has her doubts though still surprised by being alone there. Which seems not to be the normal situation.

#2 Dolly Bird on 12.27.08 at 6:16 pm

It looks like a glamorous ad for milk.Yawn.
I have to admit I have no idea who the models Adriana mentioned are.European models today all seem to look alike and have similar names.
And in this case do the same jobs.

#3 Adriana on 12.27.08 at 7:31 pm

Ymre Stiekema is Dutch. She was runner up at the Elite Model Contest and was recently the face of Prada’s Linea Rossa 2009 campaign. Dutch Model of the Year 2008. She’s only 16 years old. From the north of the Netherlands, the region Groningen (now that’s hard to pronounce for foreigners!).
I agree lots of European models looks very much alike. I know what Ymre looks in real life and I see so many girls her age with that look and lenght around. Its if the Dutch girls becomes taller and taller!!

#4 Ellington on 12.27.08 at 11:38 pm

Its kind of plain and boring I think.
If they wanted to get a Classical relief feel to it I think it should have been better.

#5 Hapsical London Fashion Blog on 12.28.08 at 12:00 pm

Haha, “uh what” are my thoughts exactly too..

#6 bp on 04.13.09 at 3:31 am


Try using high pass filter. Or shadow/highlight.. Looks CHEAP!

#7 prada love on 04.27.09 at 11:12 pm

Gawd your writing is horrendous and sentences to difficult to read.

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