I’m puzzled. Wasn’t it supposed to be Alice Dellal, the new Agent Provocateur face for this campaign?
Whatever, I can go with Peaches too. It’s less disastrous (aesthetically… her own life and the issues with her father, Sir Bob Geldof is her problem). The Campaign is called Season of the Witch and is presented (on the website) like an interactive game to save a virgin (or something like that). It’s a submission game where you get to see Daisy Lowe and Peached Geldof in yes-or-no Teenage Dracula meets Blair Witch situations. Childish and unconvincing, the campaign will raise pulses and contradictions. I gather it’s beyond the lingerie issue, and only works on the brand image, but I get the feeling that Agent Provocateur’s campaigns are going more and more for the bloody side of life. Wouldn’t you say?