Gwyneth Paltrow’s Vogue August 2010

  • Pin it

As much as I dislike starting off on a negative tone, I’m going to for this one: I really didn’t feel Gwyneth Paltrow much. Before. Now I’m impressed. And it’s not her acting that’s dazzling me! Oh, no! It’s her marketing genius. Or her marketing team genius. Anyway you put it, Gwyneth is now miles away the average, dull movie star.

She’s behind the Goop phenomenon, besides being married to Chris Martin, the musician, and mother of two. And this is how Gwyneth Paltrow managed the transition to the kitchen goddess that’s looking back at you from the pages of Vogue US August 2010. (the story continues right after the jump, don’t miss the images from Gwyneth’s apartment, click here for the gallery!)

Gwyneth Paltrow Vogue US August 2010 cover

I have to be honest with you, as fascinating as I find Gwyneth right now I couldn’t help but fall asleep while reading her Vogue piece. It wasn’t her fault, neither was Jeffrey Steingarten’s! I just thought it was endless, and colorless. Just like Gwyneth’s kitchen (that you can admire in some real estate images below). Just like I thought Gwyneth was before reinventing herself. Anyway, the recipe collector in me is starving for Gwynnie’s cooking book (My Father’s Daughter, set to appear next Spring). Aren’t you just a bit curious? (just in case you’ll feel slightly insomniac these days, the Vogue piece is available here; the images from Gwyneth’s apartment via)

Gwyneth Paltrow Vogue US August 2010

Gwyneth Paltrow Vogue US August 2010 books

Gwyneth Paltrow apartment kitchen isle

Gwyneth Paltrow apartment kitchen furniture

Gwyneth Paltrow apartment kitchen table

Gwyneth Paltrow Vogue US August 2010 1 Gwyneth Paltrow apartment 1 Gwyneth Paltrow apartment 2

Gwyneth Paltrow apartment 3 Gwyneth Paltrow apartment 4


#1 Nat on 07.14.10 at 9:27 pm

Ooooooooh, no!
Not again.

#2 anom on 07.15.10 at 3:04 am

Dull as dish water. Vogue please move on…now!

#3 kelleigh on 07.15.10 at 10:08 am

There is a whole slew of attractive but mediocre actress’ who owe their careers to the art of Vogueing! Nicole Kidman, Kate Hudson, Gwyneth Paltrow – just to name a few.

#4 Adriana on 07.16.10 at 4:56 am

Nicole Kidman had a great career and was far more interesting before her nip & tucks and fashion covers. And was far from mediocre. This is a tad too much honour for Vogue. I do not like this cover and this chill shoot but Gwyneth is neither a mediocre actress and I don’t believe she had been yet on Vogue when she won her Oscar. I believe it’s the other way around!

#5 Ellington on 07.16.10 at 6:15 pm

This home of her’s is very white/cream. I for some reason cannot believe that young children share that space with her despite the fact that toys are “stylishly” strewn about her kitchen.

#6 Kelleigh on 07.16.10 at 11:58 pm

Gwyneth’s first Vogue cover was in 1996 & her Oscar win was in 1998. Don’t get me wrong I have enjoyed many of their films but they are saavy in the way they used fashion to keep themselves relevant with the general public.
Having a Vogue cover effectively gives the subject an A listing – that is why Nicole Kidman is an A lister & not Naomi Watts who is just as stellar.

#7 cc on 07.17.10 at 12:51 am

An Oscar can speed the Vogue cover along. It also helps if they haven’t been deemed un-Vogue-worthy by Anna Wintour. Poor J-Lo is on that list.

#8 keiko on 08.02.10 at 9:06 pm

The problem with this cover is it indicates much of the same thus far! Other Vogue publications can find the balance between models and actress’. Even Teen Vogue had a great cover last year of Iman & Jordan – cover of the year in my opinion but US Vogue continuously uses the “famous five”on their covers & it is boring to us average housewives! I am starting to do the passover flick in the grocery line of Vogue & that is sad.

Leave a Comment