WANT, The Anti Retail Experience

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Special times need special measures. The University of Washington’s Environmental Design class experiment with a new kind of retail experience: the anti-retail.

Trying to convince us that saving money through retail is a possibility, the Washington University Students have issued a “Do You Really Need It?” campaign, imagining a virtual store with virtual clothes.

Each t-shirt has an economic-healthy message on: Swap clothes with your friends to keep your wardrobe fresh; Buy and sell your clothes at garage sales and so on. Should there be classes with economy-safe “Want” courses? (via)

Want anti retail


#1 Adriana on 03.31.09 at 2:05 pm

Noting new, just like the “old days”.
Further, customize your clothes, take sewing lessons and be creative yourself.

Though by spend some money we do support the economy of course!

#2 Ellington on 03.31.09 at 3:33 pm

Most things we ‘need’ in the West are superfluous. I think that this is a good idea to maybe make us aware. Its good to have a balance of things and spending but its also good to support the economy.
Finding a balance between want and need is key.

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