Avril Lavigne Launches Perfume

June 4th, 2008 by kpriss
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Missed it? I didn’t, but that’s life! So this is another case of bad-singer-gone-designer now fragrance maker from reputed designer.

Procter & Gamble announced a new perfume for the second half of 2009, targeting teens. And they also said there would be more to follow (given that she applied for a patent for fragrances, aftershave, soap, deodorant, shampoo, body lotion etc) !

Avril Lavigne Various Images “Young teenage girls really aspire to Avril and love everything about her. (…)”It’s about finding which brands appeal to young consumers, and [which] fashion and celebrities are resonant with them.” Said Heike Hindenland, global marketing director for P & D Prestige Products.

So if you thought it was the love for perfumes that they were after, here’s one more prove that it’s just money…Looking forward to buy your teenage daughter a money-smelling perfume?
(via wwd)

June 4th, 2008 by kpriss | Celebrities, Fragrances, Unstyle

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10 comments

#1 Armine Abrahamyan on 06.04.08 at 9:44 pm

I agree with the company’s manager, Lavigne is really very liked among youngsters!

-armine

#2 veronica on 08.22.08 at 7:06 pm

holas bue yom la amo cxon todo el corazon jejejeej

#3 erendi on 03.01.09 at 1:50 pm

avril is the # 1 his nena his mom the numember one forever

remember

#4 Yay me on 03.08.09 at 7:21 am

omg i love avril she is like the best singer next to no one!! i might be young but i no great talent i wish there were more people like her yay!!!!!

#5 alronald on 03.08.09 at 4:48 pm

hola . hi avril lavigne is woman much pretty the world ……is one in the music

I am from peruviam
my name is ronald
I love you avril lavigne

#6 luly on 04.01.09 at 4:48 pm

aiaiaiii avriiiil tee amooo
algunaa vees veniii paraa,
laa argeentiinaa oseeaa,.
aa coordoobaa :) nooosee !
miiraa tee siigoo deesdee qe
tengooo 6 o 7 añoooooooos-.
siiempree tee escuchooooo-
besooooooooooooooooooos!
tee amoo luly tengoo metroo .
TE AMOOOOOO ! ♥

#7 emily on 06.17.09 at 1:07 pm