Jean Paul Gaultier For Diet Coke Serial Designer Ad Campaign

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We’ve seen worse, you know! So let’s take it easy, concentrate on the facts and try to ignore the way they’ve been brought to life. Jean Paul Gaultier is working with Diet Coke as a creative director, replacing Karl Lagerfeld (it was about time!).

As such, Jean Paul Gaultier is starring in a series of three shorts with three different dolls (Irene, Bernadette and Eleanore – you can see them all in action after the jump) part of his marketing plan as Creative Director. A limited edition bottles and cans will soon be available. I love Jean Paul Gaultier, his effervescence always brought rays of joy and hope in my fashion horizon. But seeing him swear on Diet Coke for inspiration and style? It may work for dolls, huh? (first seen here and on Diet Coke’s channel)

Jean Paul Gaultier Diet Coke ads

1 comment so far

#1 Ellington on 03.14.12 at 11:05 am

The marionettes are so cute!
This ad made me smile but I LOATH diet anything. They just taste wrong!

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