Kate Moss New Perfume For Younger Audience, LilaBelle

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Do you know anything about Kate Moss’s new perfume release? I came across it by accident and it intrigued me since I was used to the over media exposed Moss merchandise and this one took me by surprise. A Kate Moss product that hasn’t been pushed right in your face? That’s unheard of! Here it goes:

Kate Moss LilaBelle perfume addresses the younger audience (hint – Lila Grace is the name of Kate Moss’s 9yo daughter?). With top notes of mandarin and freesia, middle notes of jasmine and frangipani on a base of sandalwood and musk, the scent comes across as fresh and sensual (?). It’s not yet confirmed that the print campaign actually looks like this, however, I was thinking about a more playful look since it targets a younger audience? Didn’t you? (in the mean time, check out Kate having fun in the Jamaican sun with her daughter after the jump – she’s turning into a fine young lady, lil’ Lila Grace!)

Kate Moss LilaBelle new perfume

Kate Moss with daughter Lila Grace at the beach

Kate Moss perfume LilaBelle

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