Zooey Deschanel Rimmel London Ad Campaign

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Though she hardly meets everyone’s expectations and exigencies, Zooey Deschanel is one of my favorite actresses. I just like her lighthearted style and I love her smile!

Talking about smile – she’s the new spokesface of Rimmel London lipstick. The ad campaign is out and, even if the Heart Breaker lipstick color looks good on her, I can’t say, with a hand on my heart, that that is Zooey Deschanel. There’s something… so photoshopped about her!

I remember not long back, one of Rimmel’s print ad campaign having been pulled out because they have were using fake advertising (fake eyelashes in a mascara campaign). I wonder why haven’t they learned their lesson and what would it take for them to do so! Flashnews Rimmel people : we’d rather see human faces with human flaws in your adverts! Unless you’re planning to sell beauty products to robots, I suggest you adapt and adjust to the common sense reality! (via)