Daria Werbowy’s H & M Matthew Williamson Summer 2009 Ad Campaign

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I admit that despite my skepticism when I first heard about Matthew Williamson collaboration with Hennes and Mauritz , I fell in love with few of his designs from this collection!

After seeing the first part of the collection, I definitely have my eyes set on the long printed dress and the blue neon suit. But I was waiting to see Daria Werbowy’s Ads for this H&M Matthew Williamson collection! (the story continues right after the jump! Don’t miss the gallery with Daria’s photos from the H&M campaign)

Daria Werbowy H M Matthew Williamson Ad Campaign

Daria Werbowy HM Summer 2009 Matthew Williamson

And even if I couldn’t get my hands on every single photo from the fabulous advertising campaign, I have to share three of Daria’s ad photos taken by Solve Sundsbo, especially since they’re so sunny and Holiday-ish! I’m not sure how Matthew Williamson bikini and Karate Kid go together, but it seems Daria can pull anything off! (photos via tfs)

Daria Werbowy HM Matthew Williamson ads Summer 09

Daria Werbowy HM Matthew Williamson ads 1 Daria Werbowy HM Matthew Williamson ads 2 Daria Werbowy HM Matthew Williamson ads 3

Daria Werbowy HM Summer 2009 Matthew Williamson large


#1 deka on 04.12.09 at 8:14 pm

sometimes the way models pose is so ridiculous and unnatural, but they are great photos

#2 Adriana on 04.13.09 at 5:53 am

deka, same here, ever tried these poses? But I love Daria Werbowy and I like some pieces a lot. Like the long dress, the jumpsuit and most off all the great prints.

I think Daria Werbowy is my favourite model. I’d like her now for so many years and I like her always even if she pose like this…..

#3 Ellington on 04.13.09 at 3:44 pm

I guess the wacky poses are used to garner the viewer’s attention and helps to make the model stand out? I like Daria Werbowy , and these photos and the clothes (I love how Matthew Williamson loves and uses colour) are great! I have to see them in person though before I would purchase any of it though.

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