Bar Refaeli’s New Underwear: under.me

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Have you heard of under.me underwear before? I haven’t! I just saw this picture of Bar Refaeli playing tennis wearing only lingerie and I thought: ”oh! Here’s another one following Jennifer Love – Hewitt’s footsteps! It must be a cult of some kind!” (you remember JLH was photographed playing tennis in her swimsuit and wearing high platform wedges nonetheless!)

The very lovely Bar Refaeli, however, was doing something pretty different and honorable: promoting her very own range of lingerie! Under.me is the name of the brand and Bar is said to have designed the undergarments herself, saying that the underwear should help and compliment the body, not “steal the show” – I’m all for! (there’s not much information available, though, only an under – construction website you can visit here and a Facebook page here) I think it’s a great under – idea, Michael Bay sure won’t approve of it, but normal women most certainly would! (wouldn’t you?)