No Photoshop this time! The Spring Summer 2009 Ad Campaign For Louis Vuitton starring her Madgesty has surfaced just weeks after rumors took the internet by storm.
The pictures look every inch suited for The Core Values Louis Vuitton campaing. Shot indeed in the little café Figaro, the pictures look impressively better than what we would’ve expected. Slightly depersonalized and highly inoculated with Madonna’s ways, the two first photos look more photoshopped than what I’ve previously mixed for fun. Actually, looking at that smug expression on Madonna’s smooth and perfect face, admiring her wrinkles-less looks, I’m sadly forced to conclude that fashion is nothing more than a façade. A marketing circus to cash in as much as possible where brands melt into one another for image purposes. How do you like your Louis Vuitton featuring Madonna? (more after the jump)
Even if four more pictures remain yet unseen (the campaign hits media in February 2009), the new Meisel collaboration with Louis Vuitton looks very Leibovitz-ish to me. I wonder if Madonna’s paycheck (believed to be appx $12 million) involved Meisel as photographer. He worked with her back in the “Sex” book days and he wasn’t Louis Vuitton’s usual campaign photographer (Mert and Marcus were). Would that be a possibility? Iclick pictures to see larger images) (via dailymail, wwd)
15 comments
I’ve been saying this for a while, but I’ll say it again: LV is doing all it can to remain relevant in the current economic climate, having blown out the prestige of its brand to the mass-markets. They tapped Madonna because even though she too is trying to remain relevant, she does sell…
It’s like the Stephen Sprouse bags-redux – why create something new when you can re-do something you know will sell and its completely safe?
And when I worked for them, they always lauded their own “innovation”…
Anyways. No matter how many “dancer” poses are shown, the whole thing seems a bit stale to me. Also – I think this is the fashion campaign – the “core values” are the non-fashion icons/monogram pieces and have a more conservative look (Sean Connery, Gorbachev, Coppola…) – could be wrong though!
The pictures are quite nice.
I’d like a body like that when I hit 50!
And I’d love to have that bag slinging on her shoulder.
I always find most photos of Madonna to be rather harsh looking, and these are no exception. The ads will attract and do what they are designed to do.
I do like the bags though.
I Like everything except for the makeup.i think this ads campaign must be a successful one cause i can see the poster anywhere ,the marketing group did a lot of jobs in promoting the brand.
I think she looks fantastic )
Ms P&C it’s not one of the Core Values campaign. But it has the same feeling. The same dusty air. Although I really liked Sir Connery’s Hemingway-ish look and found it timeless, nothing to do with dusty.
You’re right, why create something new when you can go with the old and sure ones? It’s one hand washing the other. Madonna uses LV, LV uses Madge’s controversy.
Can I say just this: that bush-yellow-whatever popping out of M’s under-waist area is really creepy! And gross.
Dolly Bird and Ellington, I’m more of a messenger bag girl, so you can have the shoulder bag, no worries! As for Madonna’s body, I couldn’t pay the price she pays for that toned physique. I care about my life and the life of my loved ones too much to turn all into a living organic Kabbalah hell.
Louis vuitton – they always make efforts, don’t they?
Angel she does look impeccable. But so would anyone with the proper airbrushing and photoshopping.
She’s clearly been Photoshopped to hell … but I, for one, didn’t expect anything less. It’s the norm, sad as that may be.
Dolly Bird, Kaballah, a gruelling working out programme, macrobiotic food and a plastic surgeon and maybe you will look like her when you hit 50!
Oh, one thing, and photoshop of course and lots of $$$$$$…..
Ellington, I saw Madonna in the Britney Spears “documentary” and the women looked like an ice-queen, harsh and chilly. I was surprised she could move her mouth to speak!
And further I’ve an over-dosis Madonna and LV!!!
I like the shoes in the first shot, but it’s a tacky picture with little creativity/originality.. but then that’s not what you expect much from Vuitton these days.
Wow everytime there’s chat about Madonna or Angelina or Jennifer or Heidi there’s so much hissing and scratching.Meow!LOL! Love it!
Kpriss, sorry I wrote almost the same thing about Madonna as you. I’m a bit wary.
Dolly Bird, Jennifer who? Aniston? Lopez? I don’t care about her. Heidi Klum? I like her a lot! You forgot Posh and the Diva’s off naughty Naomi and Kate!!
Maybe we must talk about men more? Not naked gay designers btw hunks please! MEOW! LOL!
Adriana, both Jennifers I guess.LOL!
It wasn’t aimed specifically at you but there are Heidi hissers out there. Yes I forgot to mention Naomi and Kate but I was feasting my eyes on that LV bag on Madge’s shoulder and admiring the good photoshopping.Meow!
She’s stunningly gorgeous in this photo shoot and doesn’t look like a 50 something woman to me at all！
I like the shoes in the first shot, but it’s a tacky picture with little creativity/originality..
hey,p&c,why It’s like the Stephen Sprouse bags-redux – why create something new when you can re-do something you know will sell and its completely safe?
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