I’m a Lancôme Mascara Girl. Sometimes I betray them for a bit of Yves Saint Laurent or Chanel. But then I get back to my ever faithful Lancôme.
However, I’m curious about this new buzz-product from Estée Lauder. A battery operated mascara? It will be launched on July 17 (at Saks) so it’s not too long before knowing how it really is. The word is that the Turbo Lash operates with a gel formula composed of olive oil, paraffin waxes, jellied water that solidifies instantly after application.
My favorite, Lancôme, will launch Ôscillation, an equally battery operated mascara, vibrating 7,000 times per minute in order to provide the perfect long, think, perfectly curly shaped lashes.
So mascara is going battery tooth brush. What would you choose? Lancôme or Estée Lauder?
(via wwd, spoiledpretty)