I’m an iPhone devotee, it’s no secret by now. That doesn’t stop me from wandering the high and lows of gadgetry in order to find the latest and the most surprising!
Check out Puma’s new phone! (yep, I wish it was a joke!) Puma is releasing an active smartphone (2,8 inch touch screen, 3G, GPS, video [...]

Don’t you just love a good pair of sneakers when you see them? I’ve been a huge Puma fan for years. My Adored Husband owns a proven-to-be-immortal, indestructible pair of Puma Clyde (green suede). How could you not love the classic cut, the colorful twist and the made-to-resist design?
However, this is not a Puma Clyde [...]

Puma is becoming, slowly but surely, the haute sneakers house! They’ve just unveiled a new series of sneakers designed in collaboration with Yves Saint Laurent’s Stefano Pilati.
The exclusively designed Puma men’s sneakers will also be distributed in an exclusive pattern: YSL boutiques and online for the U.S. The YSL Puma couture sneakers are available in [...]

I remember (digging down on the fashion history road) there was a time when a sneaker’s place was on the tennis court, in the field, on the running track, in the gym, wherever sauf on the catwalk. Things have changed and the highest priests of fashion praise the sneakers, lending a helping hand to creating [...]

Eco consciousness is the trendiest attitude around! Don’t let anyone tell you different! If there’s any doubt on that one, just think about those terrific boots made from recycled plastic bags!
Entering the recycling reflex – a very interesting contest initiated by Remade (in Chile) took place in November and targeted design students who were [...]

If you thought mushrooms could be the craziest display in a sneakers store, Puma’s here to prove you wrong!
A perfectly respected sportswear brand, Puma, goes for something more traditional with Gingerbread! A huge billboard where you can spot from sidewalk preachers to rats not forgetting Legally Blonde’s Elle Woods or graffiti artists, from yellow cabs [...]

It’s that time once every four years! The Olympics have taken a glorious start (I don’t know about you, but I still think about that exquisite opening ceremony!). So now the competition is officially started, the race for the golden medal is a go. But you can have your own gold medallion…
…bag! It’s an interesting [...]

How about some sport shoes? Not the regular ones. One Puma sandal to keep wearing even with one elegant outfit.
I always wanted to wear things that could be elegant and casual if worn properly. I sure hope this sandal is as comfy as is pretty for a Puma-Alexander McQueen. Would you consider taking the chance [...]