Versace Goes Real Estate With Vita Tower Panama

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You know, fashion is an interesting field lately. Not only it’s the promise land of success for the actors and singers with poor ratings, but it’s also a departure point for extreme collaborations.

After cars, helicopters, hotels now it’s a residential project that’s drawing high fashion maison. Like a butterfly towards the flame, there it goes: Versace engages in the exclusive interior design for the Vita Tower, an upcoming luxury skyscraper (set to hit the market in 2010) in Panama. From what I see in the pictures, the Vita Tower looks Versace in more ways than just interior… How further now? What can they do next in the name of fashion?

Versace Vita Tower Panama
(via wwd, photos via panamareals)

3 comments

#1 Adriana on 06.11.08 at 4:18 am

Open their first store i.e. hotel on Mars so the first rich and famous who are gonna take this trip can stay in the right envoriment for their wishes and shop there of course too?

(Or is it the moon? Correct if I’m wrong…..???)

#2 Elie Saab Designs Dubai Hotel — StyleFrizz on 07.09.08 at 7:04 am

[…] doesn’t surprise me one bit to see that more and more, designers are migrating from the catwalk into some other “fashion? related fields. Geographically, this pattern records […]

#3 Versace Clock Tower New York — StyleFrizz on 07.22.08 at 5:52 pm

[…] the built complex is estimated around $1 billion. And when I say complex, I also involve the Versace work. 55 apartments and a spa plus an exclusive club designed by Donatella herself. I wonder if […]

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