Jennifer Lopez grew up and ditched her “block” for a more groomed, motherly look. Her new fragrance is proof that JLo changed.
Joining the Glow collection (Miami Glow, Love at First Glow, Glow after Dark, Glow Shimmer, Sunkissed Glow – I had no idea there were so many ways to Glow from 2003 to present times), [...]

Bored out of its synapses, Paris Hilton’s solitary neuron decided to throw another party. And because it was clueless about the party’s theme, there goes another pretext… ahem perfume!
Now it’s all about Paris Hilton’s Siren perfume! Stepping down from her previous Fairy Dust fragrance sky, Paris is now a mermaid. I’m really beginning to believe [...]

Last year’s Ma Dame campaign was all about Agyness and la garconne. This year, to celebrate JP Gaultier’s Ma Dame’s first anniversary, something special is in the works!
A web-via-blogosphere initiated project has been issued to challenge the fashblogosphere and the fashbloggers into guessing the mysterious artist said to participate at this year’s anniversary through a [...]

Kate Moss finally understood her fashion power: vintage, baby! Being a vintage girl since forever, leading a second hand life in the backstages of rock’n’roll, Kate put all the pieces together and announced that her next puzzle… ahem perfume will launch this fall and it’s called (drums roll!) Vintage! (hope it doesn’t make you smell [...]

Now this is the kind of advertising pushing me off the economy edge right into the store! I’m not a fan of Chanel No.5 (or at least not yet) but I’m definitely a fan of Audrey Tautou’s ad for the legendary perfume!
Billie Holliday’s I’m a fool to want you brings such a nostalgic, tragic air [...]

D & G Fragrance Anthology comes out in September 2009 but the ad campaign for this very special, exclusive range of fragrances is already out, causing a stir.
It’s like V 59 revisited : Mario Testino photographed Claudia Schiffer, Eva Herzigova and Naomi Campbell wearing as little as their own skin (highly photoshop-tanned) and occasionally one [...]

Carmen Kass makes her official comeback: she’s the face of Michael Kors’ latest perfume for women: Very Hollywood.
As if there wasn’t enough glamour around and about Hollywood, the new ad shows a very relaxed and ultraglamorous couple posing for paparazzi on the Red Carpet. Despite the familiarity that brings with it, Michael Kors Very Hollywood [...]

Givenchy gets another star to talk perfume to the people: Uma Thurman was chosen to be the spokesface of another Givenchy perfume that’s set for this Fall. My Pulp Fiction-Uma longing has to settle for a Givenchy perfume ad. Oh, well, maybe they’ll get Tarantino to style a video, who knows? (WWD, photo via Myspace)