I’ll try to stay away from those warm sandy beaches that I keep on thinking about and concentrate on the big city. With a little help from DKNY. The latest DKNY Fragrance for women will be officially launched Friday, April 22nd (yep, yes, that’s tomorrow) and that Public Display of Affection you’ll see in the [...]

I can’t help but think about summer and summery things. And Daria Werbowy‘s advertising for Lancome as the face of their most recent perfume: O De L’Orangerie is as summery as it gets. While I’m loving Daria and think she’s just a flawless, gorgeous girl, I can’t help but wonder what her look has to [...]

Books are so hot right now! Karl Lagerfeld, also known for owning an impressive library is ready to launch a perfume that smells like books! Though the smell isn’t without precedent (do you remember the perfume that smells like a library?), it still is interesting to see der Kaiser’s perspective on the matter. This new [...]

And it’s looking really weird. Or so I think. It wasn’t all that easy when we saw the ad print photos but now, seeing everything in motion just doubles the strangeness of the concept. Kirsten Dunst advertising for Bvlgari Mon Jasmin Noir Perfume sounds appealing and all, the jewelry pieces are breathlessly beautiful, but let’s [...]

I wish I could be positive about a fashfilm once and for all! But somehow, the fashpeople keep on being keen on their artistic perspective and their desire to make it like no other (logical) perspective. Actually, Rumi Neely‘s Laws Of Seduction commercial is far from being hypnotic or surreal. It’s real. Way too, I [...]

I will deliberately ignore the Juergen Teller photography characteristics (full flash power straight in the eyes of the subject) and discuss the idea of the ad. Which would be… what exactly? Dakota Fanning for Marc Jacobs Oh Lola Perfume looks like a statue. Lifeless, expressionless, on a pink background, wearing a lovely lace dress. And [...]

Remember DKNY Be Delicious? The lovely recipients which hold the pretty fragrances from Donna Karan New York now have an absolutely adorable spokesface: Chanel Iman! The girl is flawless and she suits the idea behind the perfume: a fresh, active approach of the DKNY fragrance. Not to mention I really missed Chanel being highlighted in [...]

Up until the day I saw this commercial, I never would have guessed the Kaiser to be an Angelina Jolie fan! No, really, you have to watch it and see what I mean! Keira Knightley makes one chic Chanel Coco Mademoiselle, but giving her so much motorcycle credit and flirting power is like wearing a [...]