Since this was planned for so long and got Avril very involved, the Black Star fragrance project deserved a place of its own here, on Stylefrizz.
But listening to the Black Star song (a sample from Avril Lavigne’s upcoming album), the song you can hear in the background of the wonderful perfume ad got me thinking [...]

Back when I was into the Matrix groove, I also had my first scent crush ever. It was BLV, Bvlgari. The first perfume that got stuck in my nose just from smelling a magazine page. So I had to buy it, naturally!
BLV Eau de Parfum II looks to be the lighter, modern version of the [...]

Despite all those rumors about Emma Watson taking the ad lead chez Chanel, it seems Keira Knightley still rocks the Coco Mademoiselle contract like no other!
I always thought Coco Mademoiselle was about a strong, willowy young woman with androgynous features and as skinny as she may be, Keira makes a very feminine impersonation of the [...]

It seems there’s more to just aesthetics when the celebs are now choosing their Red Carpet outfits! It’s a business opportunity!
Angelina Jolie had her Armani Red Carpet moments and what do you know? She was just announced the spokesface of Armani’s next fragrance! Expected to hit the market later this year, Armani’s new perfume will [...]

Jennifer Lopez grew up and ditched her “block” for a more groomed, motherly look. Her new fragrance is proof that JLo changed.
Joining the Glow collection (Miami Glow, Love at First Glow, Glow after Dark, Glow Shimmer, Sunkissed Glow – I had no idea there were so many ways to Glow from 2003 to present times), [...]

Bored out of its synapses, Paris Hilton’s solitary neuron decided to throw another party. And because it was clueless about the party’s theme, there goes another pretext… ahem perfume!
Now it’s all about Paris Hilton’s Siren perfume! Stepping down from her previous Fairy Dust fragrance sky, Paris is now a mermaid. I’m really beginning to believe [...]

Last year’s Ma Dame campaign was all about Agyness and la garconne. This year, to celebrate JP Gaultier’s Ma Dame’s first anniversary, something special is in the works!
A web-via-blogosphere initiated project has been issued to challenge the fashblogosphere and the fashbloggers into guessing the mysterious artist said to participate at this year’s anniversary through a [...]

Kate Moss finally understood her fashion power: vintage, baby! Being a vintage girl since forever, leading a second hand life in the backstages of rock’n’roll, Kate put all the pieces together and announced that her next puzzle… ahem perfume will launch this fall and it’s called (drums roll!) Vintage! (hope it doesn’t make you smell [...]