So what’s really wrong with Beyonce’s Heat Perfume ad campaign? As wrong as to ban it from daylight television in the UK? I mean, we’ve seen music videos more provocative than that. And that was the 90s! Beyonce is a strategically calculated brand that sells everywhere in the world, there’s no doubt about it. More [...]

Though we all know how the celebs merchandising affairs go, it’s hard to not watch this teaser from L’Oreal and conclude that Beyonce is the most charming, truth speaking, warm person in the biz. And maybe that’s why she is where she is right now. So what is it about this time? It’s about Infallible, [...]

Did you know? That Beyonce was having a special Dereon for C & A Collection in the works? I had absolutely no idea! Anyways, there she goes, fierce as ever, wearing her best body (with, I suspect, a bit of computer assistance) and doing what she knows oh-so-well : promoting. Her voice, her body, her [...]

I was really getting used to seeing the bedding collections as something only supermodels could do. Now I have to rewrite that in my head – Beyoncé joined the game. She and her mama have a bedding collection ready through Arrow Home Fashions, retailing from $49,99 to $99,99 and $149,99 to $199,99. House of Deréon [...]

With the Costume Institute Gala just around the corner, let this be a fashion web-around with goodies all around the Internet! Rumors running down the fashion mill keeping us busy, keeping us guessing. Let’s join the rumors game! Having seen the latest Louis Vuitton Core Values campaign with three soccer legends, not only we’re curious [...]

And here I was, thinking she might have gave up that House of Dereon fashion thing! Beyonce comes back with even more brilliance and photoshop enhanced features under Greece’s sun to present us the Spring Summer 2010 collection from the House of Dereon! Don’t get me wrong, I think the pictures are wonderful! The set [...]

I know I asked this before: but why should men buy a magazine targeting them and in the same time looking like this? Vogue Hommes Japan recently premiered the cover of their upcoming Spring Summer 2010 issue. And it looks like they have Jesus on the cover! And again, I ask: what dogmatic machismo inferno [...]

If there’s one thing that I expect from Beyonce (other than being flawlessly beautiful) is her wearing a mermaid-ish gown for a Red Carpet Event! Either from her own collection or any other designer, Beyonce is keen on finding the siren in every fashion collection. So it was pretty predictable as far as the silhouette [...]