As hard to believe as it is, there was something in the air at the Golden Globes 2011 tonight! Here goes another pink-ish dress on Anne Hathaway! Her Red Carpet choice was a pink shade sequined Armani Prive dress with very dramatic low back cut. Looking lovely and sparkly, Anne was all smiles and rightfully [...]

The video version of the Spring Summer 2011 Giorgio Armani ad campaign entitled La Femme Bleue is here. Starring Elisa Sednaoui, as earlier, plus a male companion which wasn’t identified yet, the Nick Knight film introduces us to a very mysterious Femme Bleue. Dressed in (what else) dark blue outfits, Elisa is a temptress, moving [...]

Fashion is going all strange with women. Sunglasses covering half the face of the model (or any woman for the matter), women starring in advertising such as Lady Rouge, Lady Grey, Lady Noire (yes, that’s Dior’s Marion Cotillard and the Lady Dior ads she appeared in). Now there goes Armani with La Femme Bleue (which [...]

While everyone and their respective dogs is wearing i-anything, Giorgio Armani teamed up with Samsung for yet another smart phone that “speaks for you”. And is currently making the waves of the interwebs with a short video ad promoting a new Facebook application: “I wear Armani”. I may not be a tech sensitive soul, but [...]

The House of Armani is into the Holidays spirit by giving back to the city of Milan. They found something green to invest in: the already existent green zone from the Risorgimento Square. How much they saw fit for the historical site? About $65,600. Maybe they’ll consider changing the square’s name into Armani’s Square? (although, [...]

Christmas has come early, ladies! Armani just announced that Rafael Nadal will be the next spokesperson (better said spokesbody) for the house’s underwear 2011 ad campaigns (Emporio Armani Underwear and Armani Jeans). The tennis number one will become the underwear number one, replacing the now famous Beckham 2009 billboards (or Ronaldo’s ads from 2010). Well [...]

Much to my surprise, this fashvideo actually had a story. Not academy award – worthy, but a story nevertheless. And that’s oh-so rare in the fashion advertorial business nowadays! It’s Armani Jeans by Megan Fox. Nothing Fox – unusual that, God forbid, could challenge your intricate neuronal system! Easy, clear intentions, predictable actions and reactions. [...]

Have you had time to experiment with the latest zipper manicure? Because it’s already soooooo last week! Get ready for the designers manicure now! It may proved to be a bit trickier than the previous (or not?), however, it’s definitely something you’d want to see! Karl Lagerfeld is on your ring finger and dame Vivienne [...]