As we’ve seen in recent months, Kenzo is undergoing a severe brand makeover. Not that there was anything wrong with it in the first place! No – no – no! It was just… getting old!
So instead of it hitting the dumpsters it’s trying to hit the hipsters. And, judging by the latest photos taken by the always present paparazzi, Rihanna has embraced Kenzo Paris as a worthy fashion house. I don’t know if she’s using a stylist or if the t – shirt was a freebie, but Rihanna’s choice, to wear Kenzo Paris, will most definitely contribute to the financial well – being of the said maison. Would you buy Kenzo now that Rihanna is wearing Kenzo?