Although I always had a playful perception of Moschino, I think this ad campaign is a little odd for an official fashion campaign. Kasia Struss posing fashionably in Rome for Moschino Spring Summer 2012 feels more like an invitation to visit Rome, more than anything (the campaign breaks under the “Viva l’Italia” slogan, so it’s not so surprising after all).
Of course the image is absolutely flawless in composition, color and interpretation (given the overall theme). I just wish they’d do it more fashionably and with more subtlety than they did (notice the legendary red Fiat 500 in the background). I guess I should be thankful the campaign doesn’t present Kasia copiously eating pasta?