Charlotte Gainsbourg’s L’Essence Balenciaga Ad Campaign

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Did you know that Justin Bieber’s perfume is setting world records as an absolute best seller celebrity perfume? Yes, yes it is! So it’s only natural that I feel there may be something wrong with the world.

However, this treasured piece of fragrance news feels reassuring: Balenciaga L’Essence, the new perfume from the house of Balenciaga. As impersonated by Charlotte Gainsbourg (who was also the spokesface of Balenciaga’s 2010 perfume, Paris), this new fragrance is, allegedly, worn by Charlotte herself. That’s how good it is. The violet – vetiver – scented perfume hits stores September 1st. I like the green bottle, I like Charlotte and I’d love to smell the fragrance as I’m convinced I’ll like it too! (via)

Charlotte Gainsbourg Balenciaga L Essence Perfume Ad Campaign

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