There’s that time of the year when design collaborations are piling up, ready for the Holidays season extravaganza. We’ve seen Kate Moss, we’ve seen H & M. Now let’s see Mango and their Scarlett Johansson Winter 2010 design moment.
The clothes look great in this advertorial moment, Scarlett herself looks gorgeous, there’s surely a pinch of glittery festive fabric in the mix. In terms of fashion, however, I’m having a hard time understanding what made Scarlett Johansson such an important item style-wise as to have chosen her to design / represent the fast fashion house. I should have asked the same question when we were talking about Penelope and Monica Cruz designing and representing Mango. Is it too late to start doubting the fashion power of the Mango celeb collections? Would it be – in the end – just a matter of cashing in their fame? (photos Mango)