I told you there was a no-textile wave sweeping the fashion shores! Here’s Helena Christensen working hard for the cause: Reebok EasyTone Trainers got her on board to show us just how Reebok trainers can make us look like (yeah, sure).
And what better way to convince us that a 41-year-old supermodel taking all her clothes off and only keeping her Reebok EasyTones? I sometimes feel angry at what the advertisers are trying to feed us with! However, it seems the EasyTones were designed by an ex-NASA engineer (notorious for spending their life in the gym, right?) and they seem to really be working! (I’ll hold my thoughts for when I’ll be actually trying the trainers, walking the city up and down – talking about urban walks – have you noticed how your trusted Converse will actually bring you pain in long walks? Or is it just me?) (don’t miss the video right after the jump!) (via)