Or at least not for Vanity Fair it doesn’t! Gisele Bundchen’s almost nude cover for Vanity Fair May 2009 wasn’t as high seller as expected!
Actually, that May issue has sold in only 280,000 copies which makes the Gisele exposée cover the lowest-selling Vanity Fair issue in two years (Vanity Fair averages 342,000 single copy sales per month)! That’s quite scary, isn’t it? Time for a change, Gisele (hope those pregnancy rumors are true)! (or maybe it’s time for a serious marketing revolution!) (NY Observer via Popcrunch)